Miss Universe Organization
Services Provided: Branding, Advertising.
Since 1952 tens of thousands of women in the fifty states and the District of Columbia have competed in the Miss USA pageant to make it the national tradition it is today. The Miss Teen USA pageant followed suite by becoming an annual event in 1983. The Miss Universe Organization started the pageants to empower self-confidence in women and encourage them to strive to be their personal best. The Miss USA and Miss Teen USA pageants provide the tools and an international platform for the titleholders to personally and professionally enrich others through humanitarian efforts while developing their personal careers. The Miss Universe Organization has dedicated partnerships with charities, sponsors and brands around the world and strives to inspire positive change.
Rockit Takes the Stage
Rockit Science Agency had the pleasure of designing the 2015 Miss USA and Miss Teen USA program books. The concept development and design incorporated a unified visual theme and reflected a sleek, modern look and feel. The project included the design and layout of the program cover, interior content, and illustrative pages.