BCFx Xbox 360
Services Provided: Branding, Advertising, Interactive.
Nerjyzed Entertainment, a video game developer, was bringing to life a new concept in the gaming industry and needed a strong brand behind their revolutionary game, Black College Football “The Xperience.” The brand needed to create a buzz that would make it the must-have game of the year. The target concentration for this product was American sports gamers, men ranging 15- 28. Rockit Science Agency researched the gaming market and consumer package goods related to Next-Gen gaming, creating an overall pure sports brand to support the game’s launch. The Agency created brand identity, advertising materials, package designs, point of purchase design, vehicle wraps, and website design. The Agency also designed user-friendly in-game menus that were efficient and progressive. The game was released for PC and Xbox 360.
The Part Where We Talk About the Awards We’ve Won
In 2008, the Black College Football PC Game won a local gold ADDY award for packaging. BCFX was also awarded three silver ADDY awards for the interactive website, User Interface and logo design.
So…what exactly did we do? Back to Top.
Services Provided: Branding, Advertising, Interactive.
- Strategic Brand Development
- Neuro-Branding
- Brand Messaging
- Brand Positioning
- Brand Identity
- Brandscaping
- Brand Standards
- Website Design
- Website Programming
- User Interface (UI) Design
- Environmental Graphics
- Brochure Design
- Point of Purchase (POP) Design and Strategies
- Point of Sale (POS) Design and Strategies
- Marketing Materials
- Copy Writing
- Photography
- Consumer Package Design and Strategies
- Graphic Design