Boudreaux’s Butt Paste
Services Provided: Branding, Advertising.
One of Rockit Science Agency’s first clients, Boudreaux's Butt Paste, selected the Agency to develop a family friendly brand that was eventually picked up and distributed in drug and food retailers, including Target, CVS and Walmart. The brand included POP displays, media kits, interactive presentations, product pitches and general brand consulting. The consumer package design featured a bright and simplistic package which won a national NACD GOLD award and after embracing NASCAR sponsorships, Boudreaux's Butt Paste was rated as the "most memorable sponsor" in all of NASCAR. Boudreaux’s Butt Paste is still a best-seller distributed worldwide.
The Part Where We Talk About the Awards We’ve Won
In 2003, Boudreaux’s Butt Paste’s packaging and design won two gold National Association of Container Distributors awards for packaging and novelty-packaging design.