As our community continues to rebuild after the Great Flood of 2016, devastating over 100,000 homes in the Baton Rouge region, we take note of the individuals, businesses, and organizations that give back to our community in unique and selfless ways.
Our client, The Hospice of Baton Rouge, received a grant to provide children affected by the great flood of 2016 with grief services. As the oldest and only nonprofit hospice organization in our city, The Hospice wanted to leverage its network of volunteers and donors to not only provide affected children the grief support they needed while rebuilding their homes, but also a haven for children to come and rebuild themselves.
With a partnership from Family Youth Service Center, generous donations from our community, and countless volunteer hours, Camp Conquer was born. The five-day bereavement camp will teach children grades 1st - 8th how to express and conquer their emotions by way of team building activities taking them through the five stages of grief.
The Hospice engaged Rockit Science Agency with a branding scope of work that included logo design and branded camp materials. When approaching the branding of this event, we channeled our inner child and ask ourselves, “What kind of camp would we want to go to?” The answer was a camp that promised adventure, growth, and—most importantly—fun. We took those characteristics and put them into the Camp Conquer logo mark. Bright colors were paired with a rough custom type to create a mark that looked lived in, but was still playful and inviting.
Camp Conquer is run by The Hospice of Baton Rouge and remains free for children through generous donations from our community. Consider donating today to make programs like Camp Conquer possible.
To make a donation, visit http://hospicebr.org/donations